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      <image:title>Freshly Baked - UC BERKELEY - DIGITAL</image:title>
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      <image:title>Freshly Baked - NADKINS - IDENTITY AND PACKAGING</image:title>
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      <image:title>Freshly Baked - NADKINS - LAUNCH FILM</image:title>
      <image:caption>New work to introduce the joy of using Nadkins to the World.</image:caption>
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      <image:title>Freshly Baked - BISHOP RANCH - BRANDED CONTENT</image:title>
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      <image:title>Freshly Baked - DRIP LINE - DESIGN</image:title>
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      <image:title>Freshly Baked - NADKINS - LAUNCH SPOT</image:title>
      <image:caption>New work to introduce the joy of using Nadkins to the World.</image:caption>
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      <image:title>Freshly Baked - Packaging</image:title>
      <image:caption>From concept through to identity, packaging, web store and launch film, a new product for men was birthed.</image:caption>
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      <image:title>Freshly Baked - Packaging</image:title>
      <image:caption>From concept through to identity, packaging, web store and launch film, a new product for men was birthed.</image:caption>
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      <image:caption>BLUE hired us to launch their most sonically intense headphones yet, as they build on their microphone heritage.</image:caption>
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      <image:caption>We helped artisan oils maker LA TOURANGELLE do their first ever advertising effort, as they radically expand their distribution nationwide.</image:caption>
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      <image:caption>SHELTER CLOTHING - Rummage through our Vault section for some oldies. Be our guest.</image:caption>
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    <lastmod>2016-07-18</lastmod>
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      <image:caption>Paul's thick beard is oddly reassuring</image:caption>
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      <image:title>About</image:title>
      <image:caption>Don't be put off by Nick's slightly disturbing caterpillar-esque eyebrows</image:caption>
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      <image:caption>It's hard not to find one's self fixating on Jon's odd frontal tooth gap</image:caption>
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      <image:title>About</image:title>
      <image:caption>Her dimple more than makes up for Steph's anger management issues</image:caption>
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      <image:title>Nadkins</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1536956841156-ZJFMYYVWT4AZP2P6O8DX/BLUE-Satellite_OOH-EMO_20x60.jpg</image:loc>
      <image:title>Blue</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://www.english-men.com/vionic</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2018-09-19</lastmod>
  </url>
  <url>
    <loc>http://www.english-men.com/new-page-36</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-06-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537208404575-OA0SLAS2Y6KNDO21HCBU/1414798565815.png</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>This work ran all over NYC, playfully reminding people that we ain’t cave people anymore, so enough with the fur.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537208383904-W42WG9Q6XVF4K83XL9QX/CrunchSuccess150.jpg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>For Crunch fitness, to rally against the slightly judgmental culture of gyms, we created a campaign celebrating any achievement as being worthy of feeling good about oneself.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537213566578-48G83NAFQJQVV8HLMIIN/g4_pink_eye.jpg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>To launch G4 as the go-to channel for passionate gamers, we fed gamers with absurd ideas to help support their gaming habits.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537207899299-E00QLOCI8X9N1SUMS8FM/63%2Bpercent150.jpg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>The Economist was misunderstood in America by media buyers, seen as a magazine probably just read by boring economists. In fact, it’s appeal was far broader, read by all kinds of smart, cutting edge people. This campaign helped redefine their reader and win it a ton of luxury advertising.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537207962303-QOD9P9IHBOM5DSZHXEXI/EPIC%2BMAD%2BDOGS%2BFILES_28.gif.png</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>At the time Shelter launched, the whole snowboard/skate apparel category was all about bravado and daring. We decided to have fun with that, and not take ourselves quite so seriously, resulting in a ton of press and a following.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537240995989-T958S1GQURSG64E5FAIP/Popecard.jpg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>Banners with eccentric click-through url’s positioned HotBot as the ultimate search engine.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537302734402-6QAF3CEJ3U6INGBN947Q/parsons-paperclips+copy.jpg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>Parsons school of continuing education tasked us to create an outreach campaign for both their design and art classes. A tough challenge led to this quite sweet solution.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537213763831-BYYHLOEGT2D1H35B0XDE/workbook%2B150%2Bcopy.jpg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>We talked famed creative Lee Clow into being a spokesperson for our client. Lee loved the idea so much he art directed it himself!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537208509511-S8NW8FV9FCELYLGTJ36C/1414798668477.jpeg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>The first ever ad for Blue Moon Beer! At the time, the market was flooded with craft brews, some good, many bad. We wanted to position Blue Moon as only slightly less mainstream to drive more sampling. It must have worked!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537213548369-1G482MH3WLH1LNKDPLHV/1414877524201.png</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>Oh those sassy French! Wines of France asked us to inject a bit of sexy style into the work to help invigorate sales of Bordeaux wines in the US market.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537378578218-M1461P6YY7QEU627VL3Y/1414877436128.png</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>To generate buzz about the addition of Happy Days to Nick-at-Nite’s lineup we mailed the trade press limited edition Fonzie candles.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537208467849-10L7WXR21YAD9OZQXY73/1414799483915.jpeg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>More people hated the Voice than liked it. We figured by embracing this truth, we’d win the hearts of their anti establishment base, and sell a bunch of subscriptions.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537208144068-D0D0V63BFRQSFNP7ZSS9/Screen+shot+2010-03-29+at+10.02.42+PM.png</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>A simple hard working b2b ad showing Nickelodeon as the go to place for kids.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537213587589-GQOIN3Z3HGE3PKQ2UAQV/Baryshnikov150.jpg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>Mikael Baryshnikov asked us to launch his new line of dance clothing, but he didn’t want to be the star. Instead, we gave him cameo roles in every poster.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537218050845-DAG9TQ8N4TLRENOBUFTS/VillageVoice1.jpg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>The Voice was as much defined by it’s readership as it was by those who would never read it in a million years. We did this campaign as a rally cry to New Yorkers to support their local paper, because if they don’t, nobody else will.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537301471867-7DOS540D3KL9V8UH9C88/Pointed%2Bstick%2BTheatre%2B4%2B150%2Bcopy.jpg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>Getting downtown New Yorkers to go see Shakespeare was a challenge. The Theater company couldn’t sell many tickets. Our suggestion was to be more mass in it’s appeal, by presenting the show as though it was a Daily News headline.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537241192228-HR4MWQ4WNLOJ09WAR4JJ/Screen+shot+2010-03-29+at+10.11.28+PM.png</image:loc>
      <image:title>THE VAULT</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537208488193-1IRZ2IEQZ6QTS9S6TT4A/1414787595605.jpeg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>Sometimes the tiniest things turn into huge viral opportunities. This was a postcard we sent to season ticket holders (before email was common) announcing a game time rescheduling. t got picked up by ESPN SportCenter and made their prime time show, generating huge buzz all over New York talk radio and the press. Not bad for a $500 mailing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537302650876-8B18ZP9SZKUW3QMXEN39/1414792516796.jpeg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>Haribo wanted to increase sales amongst millennials. When we did focus groups our creatives noticed how everyone loved playing with the candy, stretching and pulling them and biting their heads off. Aha!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537208525276-KD80NYEITQ4VLNMGPWFE/1414799187621.png</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>There’s nothing worse than being stuck in a theater watching a boring play. We encouraged this theater company to warn people to stay away unless they like this kind of depressing fare. The show sold out. Go figure!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537213520148-2U0GOUWDNN43UPJ70WVB/1414877478521.png</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>This was part of a launch campaign for Turner Classic Movies, playfully showcasing the breadth of genres on the channel.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5453c831e4b070eb3666c853/1537207934170-UXG642YCZEDX2PRCM2GC/1416425407415.jpeg</image:loc>
      <image:title>THE VAULT</image:title>
      <image:caption>One of the first posters we did trying to popularize off-off broadway. In the middle of the night we sniped these all over downtown NYC. The show sold out the entire run and built a huge mailing list along the way.</image:caption>
    </image:image>
  </url>
</urlset>

